After considering the growth in the
internet & mobile penetration in the developed & developing economies,
The LAN Services has launched the mobile version of its 24Seven shopping cart
platform.
Every
retaileris vying on increasing the visibility of their online store on different platforms.And with the surge in the
usage of internet on the mobile devices, online retailers find it lucrative to
make their webstores compatible with mobile devices.
An increase
in the smart phone use has led the users to spend more time on their mobile devices
for email, product research, and everyday use.
This increased usage is making it necessary for the online retailers to either to make
their shopping cartmobile compatible or launch
a separate mobile website for enhanced user experience.
24Seven Cart
has integrated many new features for making its webstore mobile compatible. The
‘Responsive web design’ of this mobile version makes this eCommerce shopping cart visible same on different screen sizes.
This responsive web design has led the customers to get access to the webstore
through their mobile phones or laptops or tablets.
With an
advent of mobile compatibility for 24Seven Cart, the customers can get access
to the webstore from anywhere. The access to information is actually manifested
in the form of product research, price comparisons, product reviews and purchase
decisions. Information access from this channel allows to place itself within
the process of consumer research which actually leads to more conversion.
The online
retailers need not to optimize the URLs of their mobile webstore as they can
use the same URL for both regular & mobile sites. Additionally, Google can
use the existing inbound links for ranking the mobile compatible webstore.
24Seven Cart complements LAN Services’s creative set of
services that streamlined the eCommerce software solutions. The company is offering an array
of e-retailing solutions like MS RMS integration solution, online marketing
services, point-of-sales solutions and social media automation. For detailed
information about the 24Seven Cart.
It is not enough for web based store locator pages to
provide basic information like physical addresses of different businesses. The
pages need to house more comprehensive information such as working hours,
holidays, services, name of the business owner, contact numbers and other
related information which can be of use to searchers. Usually, searchers look
for this kind of information and a locations page to cater to this requirement.
You need to be very careful when you plan site migration
from one platform to another or when you plan to revamp your existing website.
Such drastic changes might have a deep influence on SEO, besides posing a
potential threat to sales and traffic. However, if you keep certain things in
mind, you can turn this impact into your advantage and enhance your SEO rank.
POS System - Retail PRO eCommerce Integration
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