Making Your Online Store Stand Out

The global eCommerce sales, forecasted by eMarketer, are going to reach $ 1.2 trillion by the end of year 2013. This makes it very clear for retailers that it’s not going to be an optional marketing channel. The capability of eCommerce to cross the locational barriers and reaching the national & international customers has allowed the online retailers to opt for this channel. Retailers, worldwide, are encashing on this fad.  The easy...

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Comprehensive Web Store Launched by 24Seven Cart

The changing eCommerce milieu has offered both opportunities and challenges. Opportunities take the form of infinite reach of the retailers to the online customers. Managing the web stores, along with physical ones and integrating payment and shipping modules, poses challenges in the online vertical. The quantity, quality, human touch and the ease of the transaction are the prominent aspects of the eCommerce industry. After considering these important elements, LAN Services has revamped and relaunched its online store solution, 24Seven Cart. 24Seven...

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Diwan Bookstore, Egypt Launches New and Improved RMS Integrated Web Store on 24Seven Cart Platform

 LAN Services LLC, a global provider of eCommerce software solutions, has recently developed an online store for Diwan Bookstore, Egypt on its 24Seven Cart platform. The company unveiled a new eCommerce store fully designed in Arabic language.With the successful launch of online store, Diwan Bookstore has made its presence felt to book lovers who can now access information about books in the Arabic language and as well as in English from anywhere.It’s the first of its kind of Microsoft Dynamic RMS integrated web store in Arabic language...

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24Seven Cart- A elixir for shopping cart

The comprehensiveness of this web store takes care of the different requirements of the online retailers. The seamless integration of RMS with 24Seven Cart and real time synchronization of different processes make it one stop shop for retailers. Features of 24Seven Cart The biggest advantage of 24Seven Cart is that it is an in-house product. This means customization can be done at any time and according to the changing requirements of business. This feature facilitates the online retailers or developers to create sites with multiple options...

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Launching the Mobile version of 24Seven Shopping Cart

After considering the growth in the internet & mobile penetration in the developed & developing economies, The LAN Services has launched the mobile version of its 24Seven shopping cart platform. Every retaileris vying on increasing the visibility of their online store on different platforms.And with the surge in the usage of internet on the mobile devices, online retailers find it lucrative to make their webstores compatible with mobile devices. An increase in the smart phone use has led the users to spend more time...

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Deciding on the type of eCommerce Platform

One of the most common frequently asked questions from eCommerce website designers is about type of shopping cart most suitable for any retailer. Retailers, before trying to search the suitable eCommerce platform, should focus on the goals they want to achieve by setting up the eCommerce web store. Additionally, the features which they want to integrate in their shopping online cart also help in determining about the eCommerce platform. Ignoring these critical issues would result in under utilization of the shopping cart or the shopping...

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Transition from eCommerce to Social Commerce

Businesses operating in the dynamic environment need to be vigilant about the current trends of the market. They need to be acquainted with market trends to adopt new communication channels for revenue a generation that promises growth. The social networking channel is one of the latest fads that is inflicting among customers of every segment. Customers are using this communication channel not only for socializing and increasing their social circle but also for researching products online before purchasing. Among such customers who are using...

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Resizing website for different screen sizes

An increase in the internet and mobile penetration has led the online retailers to design their eCommerce sites compatible with mobile devices. To increase the visibility of their web store, online retailers  have made separate mobile websites. But with the increase in display technologies, nowadays, mobile devices are coming in different screen sizes. To confront this issue, online retailers are crafting their sites on responsive web design.The responsive web design allows the web content to re-size according to the device’s screen size....

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High mobile penetration & social media drives Online shopping

With a rise in the number of web stores, customers are more inclined to make purchases online. The major reason behind this higher favour can be attributed to high internet &mobile penetration. Now whether it’s the home or on the way, these consumers use their phones to browse, research, find deals & make purchases from these online retail shopping carts. According to a report by e Marketer, US consumers alone will spend nearly $37.44 billion in 2013 on purchases made via smart phones or any mobile devices like tablets or laptops which...

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High mobile penetration & social media drives Online shopping

With a rise in the number of web stores, customers are more inclined to make purchases online. The major reason behind this higher favour can be attributed to high internet &mobile penetration. Now whether it’s the home or on the way, these consumers use their phones to browse, research, find deals & make purchases from these online retail shopping carts. According to a report by e Marketer, US consumers alone will spend nearly $37.44 billion in 2013 on purchases made via smart phones or any mobile devices like tablets or laptops which...

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Marketers failing at Content Marketing

Content marketing is a marketing format for the creation and sharing of content. It helps in promoting the business online and finally acquiring customers. Now-a-days, online retailers are using the content marketing to attract customers. However, generating the quality content requires time & resources. Until recently, marketers who were performing SEO had focused on link building to get high-ranking on Google SERPs. Since Google has changed its algorithm that is used for ranking the websites, marketers are now interested in content marketing. ...

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